Description

"How to Win Friends and Influence People" is one of the first bestselling self-help books ever published. Written by Dale Carnegie and first published in 1937, it has sold more than 15 million copies. It has been translated into many different languages and was a New York Times best seller for 10 years.

Financial success, Carnegie believed, is due to 15 percent "professional knowledge" and 85 percent to "the ability to express ideas, assume leadership, and arouse enthusiasm among people." He teaches these skills through underlying principles of dealing with people so that they feel important and appreciated, without making them feel manipulated.

Carnegie also emphasizes that, the ability to speak is a shortcut to distinction. It puts a person in the limelight, raises one head and shoulders above the crowd. And the person who can speak acceptably is usually given credit for an ability out of all proportion to what he or she really possesses.

'How to Win Friends and Influence People' will enable you to:

1: Get out of a mental rut think new thoughts acquire new visions discover new ambitions
2: Make friends quickly and easily
3: Increase your popularity
4: Win people to your way of thinking
5: Increase your influence your prestige your ability to get things done
6: Handle complaints avoid arguments keep your human contacts smooth and pleasant
7: Become a better speaker a more entertaining conversationalist
8: Arouse enthusiasm among your associates

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Editorial Review

This grandfather of all people-skills books was first published in 1937. It was an overnight hit, eventually selling 15 million copies. How to Win Friends and Influence People is just as useful today as it was when it was first published, because Dale Carnegie had an understanding of human nature that will never be outdated. Financial success, Carnegie believed, is due 15 percent to professional knowledge and 85 percent to "the ability to express ideas, to assume leadership, and to arouse enthusiasm among people." He teaches these skills through underlying principles of dealing with people so that they feel important and appreciated. He also emphasizes fundamental techniques for handling people without making them feel manipulated. Carnegie says you can make someone want to do what you want them to by seeing the situation from the other person's point of view and "arousing in the other person an eager want." You learn how to make people like you, win people over to your way of thinking, and change people without causing offense or arousing resentment. For instance, "let the other person feel that the idea is his or hers," and "talk about your own mistakes before criticizing the other person." Carnegie illustrates his points with anecdotes of historical figures, leaders of the business world, and everyday folks. --Joan Price

Book Details
Author: Dale Carnegie	Publisher: Simon & Schuster	Binding: Hardcover	Language: English	Pages: 299

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